Market introduction
We provide the first introduction to the market and field you are trying to enter. This is necessary information for a brand new business in the foreign market because it defines all of the next steps. Intro becomes a basis for a variety of works including the marketing strategy – setting and achieving goals in the given conditions. For example, we define your target audience and what are their demands, demographics and other characteristics. Portrait of a customer helps to adjust the product, promotion, and place of a business – these aspects are based on beliefs, values, and needs of potential clients.
